Russian Music: Is It That Different? (Sponsored) -

Russian Music: Is It That Different? (Sponsored)

Russian Music: Is It That Different?


While most of the western men in search of Russian beautiful women tend to neglect this tendency, but you need to understand the pop-culture of the society where your crush originated from. While the traditional culture still has an impact, but your knowledge of Slavic ancient culture is unlikely your first offline date’s topic, at least if you are not both historians. So, let’s discuss Russian popular music and see if it is that different from the music of the western world.


Russian Pop Music Overview


The Queer 1990s


We don’t need to dig into each and every Russian musical act to have a general idea about its state. Unfortunately, the age when a lot of indie and alternative acts were emerging on Russian music scene are long gone. It was the 1990s, when the iron curtain had fallen, and a lot of new artists, which reminded people of Bjork, Garbage or Massive Attack gained popularity. Still, the singers who were popular in Soviet time still enjoyed popularity, without trying to fit in the new market.


The Faceless 2000s


The noughties saw the emergence of thousand faceless artists, which mainly came from Star Factory (Russian variant of American Idol), and if in the west the music industry wasn’t killed by talent shows like that, the young and weak Russian music industry, which suffered severely from the piracy, simply perished. The enormous number of faceless singers, who are really hard to tell from one another, were singing about love in quite the same style. Except for some artists from 1990s, who decided to remain in the alternative field, without giving in to the changing standards, Russian music industry, or what remained of her, in the noughties could be described as boring.


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The Migrant 2010s


The lamentable state of Russian music industry has led to artist from countries like Ukraine and Belarus becoming more and more popular in Russia. Belarus famous for its indie and alternative acts, brought back the 1990s nostalgia, while Ukrainian artists proved that they were closer to European musical standards. As former Soviet-states both Ukraine and Belarusian artists had no problem singing in Russian, gaining more and more popularity among Russian public, with Ukrainian artists like Loboda managing to score the biggest first week sales in 2010s with more than 50,000 units sold.


The Future of Russian Music


When it comes to future, it is hard to be a prophet. Russian music industry remains weak, with neither iTunes nor streaming services being able to create million-sellers. Let’s be honest, for the country with almost 150 million people, the annual best-selling albums that have barely sold 100,000 units seem at least ridiculous. The memory of the Soviet past often makes Ukrainian and Belarusian artists reluctant to developing their careers overseas, thus their are focusing on their popularity in Russia, which remains the biggest concert market on the post-Soviet territory. So, there is no chance that you’ll be able to hear about the following list of artist from elsewhere. If you want to impress your Russian girl with your knowledge of music popular in Russia, check out these artists: Luna, Max Barskih, Loboda, Ivan Dorn, Alekseev and Monatik.


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